Thursday, March 3, 2011

Newest video processors from TI transform video experience with 3x greater HD video processing performance

BANGALORE, INDIA: Texas Instruments Inc. (TI) expands its DaVinci digital media processor platform by introducing its high-performance TMS320DM8168 DaVinci digital media processor and the software compatible, power-efficient TMS320DM8148 DaVinci digital media processor.

With these industry-leading video processors, TI is helping provide life-like video communications to bring people together, increase public safety, enable real-time automotive vision systems to support safer driving, deliver the highest-quality entertainment to consumers and more.

The high-performance DM8168 DaVinci digital media processor offers three times the video streaming capability over competing solutions with up to three simultaneous 1080p60 frames per second (fps) video streams, 12 simultaneous 720p30 fps video streams or a combination of lower resolution streams. This enables customers to build video-centric systems that capture, encode, decode and analyze multiple video streams simultaneously on up to three independent displays.

It also concurrently allows customers to differentiate their products with advanced analytics capabilities. It is ideal for multi-channel HD video surveillance systems, video conferencing systems, media hubs and servers and video broadcasting systems.

The lower-power DM8148 DaVinci digital media processor offers a single, high-performance, 1080p60 fps video stream, three simultaneous 720p30 fps video streams or multiple lower resolution streams at 3 watts. It also includes cutting-edge display and analytics capabilities, similar to the DM8168 DaVinci digital media processor, and it’s perfect for power-sensitive, consumer and medical video applications requiring fewer video streams.

These applications include Skype video cameras, interactive digital signage, video surveillance DVRs or IP net cams, streaming media players and network projectors.

Easy product migration options between the DM8168 digital media processor to the power-efficient, software compatible DM8148 digital media processor allow customers to create multiple, unique products quickly and easily within the DaVinci digital media platform, utilizing TI’s EZ software development kit (SDK), allowing software code reuse and customization via a single software investment.

Customers can also use the same EZ SDK from TI for applications not needing video processing to migrate to the pin-for-pin compatible Sitara ARM MPU or the C6-Integra DSP + ARM platforms to further leverage a single hardware and software investment.

“The world wants HD video on every device imaginable, and we are prepared to provide it to them,” said Niels Anderskouv, vice president, Digital Signal Processing Systems, TI. “In the future, Facebook will no longer be the primary means of connecting with people virtually. TI is an integral part of the technology innovations that will further bring people together – with real-time video conferencing today and 3D video and gesturing technologies tomorrow.”

“Quality, life-like video experiences are revolutionizing communications, enriching the entertainment experience and changing the view of video as a productivity tool,” said Jim McGregor, chief technology strategist at In-Stat.

“The advancements TI is making in video will enable many of the applications we will come to expect on all devices in the future, such as 3D, augmented reality and mind-blowing gaming. Because video processing is becoming a key differentiator for both system-on-chips and discrete solutions, TI is developing its own proprietary video technology, which will help distinguish TI from competing solutions.”

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