Wednesday, March 16, 2011

ARM sponsors National Electronics Week and exhibits mbed racing robots

UK: National Electronics Week the UK’s premier electronics trade exhibition (NEW:UK) will take place on April 12-13 at the NEC Pavilion, the National Exhibition Centre, Birmingham UK and will introduce a showcase of cutting-edge technology that is both fun and educational.

“We are delighted to have ARM as an exhibitor and as our main sponsor” said Claire Saunders, NEW:UK event director. “ARM is a leading light in the electronics industry and at the heart of today’s most wanted high tech products.”

Running alongside The Gadget Show Live in 2011, National Electronics Week will highlight the connection between today’s most wanted consumer electronics and the UK’s electronics industry, innovation, R&D and the supply-chain behind the best tech on display.

ARM is challenging NEW:UK attendees to test their development and racing skills at the mbed Robot Racing challenge. Competitors will work against the clock to optimize and race mbed-powered robots.

For the brave, workstations will be available so developers can write a program for the mbed microcontroller that will enable the robot to follow a line around the centre of the track. Prizes, based on speed and skill, will be given out at the end of each day.

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