Tuesday, September 7, 2010

Samsung, industry partners embrace 'Smart and Green Mobility'

TAIPEI, TAIWAN: Samsung Electronics Co. Ltd held the seventh Samsung Mobile Solutions Forum at the Westin Taipei Hotel, where it highlighted mobile device trends, and shared insight into future mobile technologies.

Attended by hundreds of industry professionals, the annual event featured a "Smart and Green Mobility Plus" theme that emphasized the increasingly interconnected, foundational role of high performance and low-power benefits in enabling advanced solutions for mobile devices.

New smart mobile technologies highlighted at this year’s forum included a 1GHz dual core application processor designed on low-power process technology, an engineering sample of the world’s first application processor utilizing 32 nanometer (nm) low-power process technology with high-k metal gate technology, advanced image sensor ICs featuring low light sensitivity with backside illumination and a high-performance 16gigabyte moviNANDTM chip with an eMMC4.41 interface.

“Today, alternative form factors – beyond thin smartphones – are emerging as mainstream mobile devices for personal computing and communication. Also the introduction of new mobile software is enriching and expanding the user experience for ‘on the go’ consumers,” said Dr. Oh-Hyun Kwon, president, Semiconductor Business, Samsung Electronics.

“’Smart and Green Mobility Plus’ underscores the value that core technologies bring to the overall mobile ecosystem and the importance of a healthy ecosystem in the timely emergence of new mobile applications.”

At the Mobile Solutions Forum, presenters provided in-depth focuses on key ‘smart and green’ components with detailed discussion of software competitiveness and system implementation that largely rely on successful partnerships between component manufacturers and system enablers.

Guest speakers from industry research firm, iSuppli, and a leading electronic design automation company, Synopsys, shared insight on the rapidly evolving mobile industry and addressed concerns about the challenges of systemic collaboration in a multi-faceted and increasingly complex industry.

In addition, Samsung’s strong commitment toward green technology was highlighted throughout discussion of the company’s strategic memory line-up: DDR3 DRAM, SSD storage, GDDR5 and LPDDR2.

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