GENEVA, SWITZERLAND: STMicroelectronics, a global semiconductor leader serving customers across the spectrum of electronics applications and a world leader in ICs for digital set-top boxes and TVs, announced details of its breakthrough interactive latest-generation broadband home-entertainment platform, that revolutionizes connected homes by providing users with unequalled performance at extremely low power, capable of a more personalized and socially interactive viewing experience with amazing 3D graphics and easy-to-use smart navigation.
Beyond its outstanding operation, the ultimate high-performance combined digital set-top box and digital TV SoC, supports delivery of value added services and a comprehensive broadband, to offer the industry's most interactive, robust, and secure architecture. The latest-generation home-entertainment platform opens new horizons to operators, and enables them to deliver an entirely new range of services that could include social networking capabilities.
The flexible and comprehensive architecture suits easy customization and user interaction of key applications via 3D graphics and a fast processor for complete networking services, free or pay applications, multiplayer games, web entertainment, audio/video streaming, and social video conferencing where two or more parties can interact while watching a favorite sports program.
Based on the embedded high-performance, low-power, multi-core ARM Cortex A9 processor, this latest-generation platform offers an unprecedented energy-efficient broadband home-entertainment system, enabling multiple application executing without compromising full HD video quality. In addition, the ground-breaking solution is extendable to support application open-standard framework development built with HTML5, Google Android, or Adobe Air.
As the concept and demand of TV and rich web entertainment rapidly changes, consumers are demanding operators to include a wider range of broadcast and/or broadband services into their TV experience. The innovative broadband in-home entertainment platform meets this need by enabling users to smoothly access web content and applications on their TV's, mobile phones, tablets and PC's thanks to the multiple screen convergence.
"ST's new-generation, broadband home-entertainment products are the industry's most powerful combination of performance, extendable architecture and rich software ecosystem and set a new standard for the consumer experience," said Philippe Lambinet, senior executive VP and GM Home Entertainment and Display Group.
"In 2013, more than 38 percent of flat panel TVs shipped will be connected to the Internet via a TV-based browser. ST is the first to master a platform that offers unmatched functionality and interactivity combining traditional services with new connectivity options, allowing operators and Content Service Providers (CSPs) to tender rich value-added services to their subscribers and TV manufacturers to deliver new services and enhanced user experiences taking full advantage of the expanding multimedia ecosystem."
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