DUBLIN, IRELAND: S3, a global provider of SoC design services and mixed-signal semiconductor IP, continued to strengthen its market position by announcing a collaboration with Siano, a world leading fabless semiconductor company providing chips for mobile digital TV.
S3 assisted Siano in the development of their SMS1XXX family of mobile TV chips, resulting in first-time-right silicon and faster time to volume production.
Established in June, 2004, Siano develops highly integrated silicon receivers for the mobile digital TV (MDTV) market. The company cooperates with ecosystem partners for modules, middleware and software applications, as well as with multimedia and application processor makers, to deliver complete MDTV solutions.
Siano is the only company in the mobile digital TV (MDTV) market to offer two complete, complementary product lines, MDTV Receivers and Antenna-Chips, providing a unique solution to the device makers.
“Siano has used the skilled consulting services and expertise of S3 in developing its SMS1XXX family of mobile TV receiver chips which has assisted us greatly in getting to volume production with first-time-right silicon.” commented Alon Ironi, CEO, Siano.
“We have been working in Israel, through our reseller TBS Technologies, providing SoC design services and leading edge mixed signal IP blocks for some years now and have multiple customers in the territory. Delivering first-time-right silicon can be a complex achievement requiring specific technical experience as well as skill. We are proud to have been able to help Siano meet this goal and get them quickly to scalable volumes for their latest generation of mobile TV chips,” said Mike Murray, General Manager, Mixed Signal IP, S3.
Tuesday, December 8, 2009
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