Samsung promotes ‘smart and green experience’

Samsung Mobile Solutions Forum 2011, TAIPEI, TAIWAN: Samsung Electronics Co. Ltd held the eighth annual Samsung Mobile Solutions Forum at the Westin Taipei, where it launched several technologies and devices supporting the next wave of enhanced solutions for mobile applications. At the ‘Smart and Green Experience” event, Samsung also discussed future technology and business opportunities with industry executives.

Samsung underscored its mobile technology expertise at the event by introducing:
* a 32 nanometer (nm) dual-core application processor, Exynos 4212.
* an ultra high-speed LPDDR3 memory.
* advanced CMOS image sensor solutions, including
- a 1/8.2-inch 1.2 Megapixel (Mp) imager
- a 1/2.3-inch 16Mp high-sensitivity imager
- a 20nm-class high-performance eMMC embedded NAND solution.

This year, the company’s Smart and Green Experience theme highlighted the value of technological experience, as user interfaces and software have become driving forces in the rapidly growing mobile industry.

Enriching the user experience requires a proliferation of powerful and highly efficient hardware that can form an innovative platform of building blocks for next-generation interfaces and more sophisticated software.

In his welcome remarks commencing the conference, Dr. Oh-hyun Kwon, president of Device Solutions, Samsung Electronics, said: “The role of hardware solutions in improving system performance will continue to grow as the increased level of software sophistication and the introduction of new interfaces call for ever more powerful hardware components operating at minimal energy levels. Early development and timely market availability of next generation semiconductor technology in collaboration with industry partners, creates new market values and greater opportunities for customers and end users.”

Guest speakers Ludovic Blondel, director of Gameloft and Flint Pulskamp, research director of IDC, highlighted the morning program. Respectively, they spoke of enhancing the user experience with advanced mobile games to be played on future mobile environments, and new market opportunities in the continuing mobile evolution of intelligent systems and cloud services. The afternoon program was highlighted by sessions on key technology and products including application processors and memory technologies.