Tuesday, July 15, 2008

Practical to take solar/PV route: Dr. Atre, Applied

Solar/PV is perhaps, a practical route for India to enter manufacturing, contends Dr. Madhusudan V. Atre, president, Applied Materials India. Alternatively, another way to enter this field could be by having solar farms.

According to Dr. Atre, India has a strong potential for manufacturing. The Indian scenario has the talent pool and an emerging middle class, along with the presence of system design and chip design companies. Only a fab seems to be the missing piece from this ecosystem!

Benefits of a fab include: fuels economic productivity, contributes to GDP and adds to national growth, creates jobs, helps set up the other expertise necessary for an ecosystem, and closes the loop between market, design, manufacture, test, customer.

Indian fab scenario
Commenting on the Indian scenario, Dr. Atre, says: "For PV, about $200-500mn is needed for a fab. If we can enter into manufacturing via the solar/PV route, the scale of investment required would be much less [than the investment needed for a wafer IC fab]. This can be practical route to enter manufacturing in India, and less complexity is involved, as compared to an IC fab." Another way of entering manufacturing is by having solar farms.

Applied's external face in India involves: Take leadership role in industry bodies; work with the government on various semiconductor and manufacturing policies; look for potential investments in start-ups; work with the academia on collaborative research in nanomanufacturing; be sponsors in key conferences; drive corporate social responsibility programs; and help enable semiconductor and solar manufacturing in India.

Touching on some emerging areas of interest, Dr. Atre highlights that packaging is very important in semiconductors. "We may look at some company in packaging R&D. We have invested a bit in Tessolve," he says. "We would also like to see the success of the nanotech lab in IIT-Mumbai, and see how it can help India." On a global scale, he notes that Applied would be setting up two-three SunFab lines with Masdar in Abu Dhabi, UAE.

Applied Materials in India
Headquartered in Bangalore, Applied has been present in the country for over five years. It has approximately 1,500 employees and associates. A liaison office was originally set up in May 2002. Applied Materials India Pvt Ltd (AMIPL) was set up in July 2003, and operations started in November 2003 with cost + model. It consolidated all Applied operations in Bangalore into ITPL (~92,000sqft). It also merged Brooks Chennai (~100RFTs) into Applied India operations. Applied currently has R&D centers in Bangalore and Chennai.

Next, Applied established site operations in Delhi (~5000 sqft) to support Moser Baer. Its key partners are Satyam, Wipro and TCS, on various aspects of engineering and software services. In Delhi, Applied has 25-30 people to support Moser Baer, where it has the first SunFab line up and running.

In Mumbai, it has set up a nanomanufacturing lab with IIT-Mumbai. "We have put in equipment worth $7-8 million there, and do R&D projects," adds Dr. Atre. The nano lab at IIT-Mumbai was inaugurated in November 2007 by Mike Splinter, president and CEO, Applied Materials.

Applied is also involved in the potential upgrade of SCL. "We are working with some other companies on how we can upgrade SCL. We are more at the backend to set up some capabilities," he says.

Applied Ventures makes investment in emerging technologies and companies. It has funded a couple of companies in the semi start-up stage. Applied Ventures looks at global investments.

Moser Baer is Applied's first customer in India. It has a 35-40MW assembly line. This is the first time that 5+m2 solar panels will be coming out. The panel will now have to be taken up to the production ramp. Dr. Atre adds that Europe was much advanced in solar/PV. Germany, especially, was far advanced in the implementation aspect, as well as Italy and Spain.

Nanomanufacturing simplified
Nannomanufacturing, as per Wikipedia, is "the near-term industrial-scale manufacture of nanotechnology-based objects, with emphasis on low cost and reliability." To manufacture at this level requires a lot of expertise, skills, etc., says Dr. Atre. Cost is definitely an important driver, and so is reliability, he adds. According to him, nanomanufacturing technology combines the two core strengths of Applied: nano + manufacturing.

Applied's vision has been to apply nanomanufacturing technology to improve the way people live. Its mission: To lead the Nanomanufacturing technology revolution with innovations that transform markets, create opportunities, and offer a cleaner, brighter future to people around the world.

Applied Materials is a global leader in nanomanufacturing technology solutions with a broad portfolio of innovative equipment, service and software products for fabrication of: semiconductor chips, flat panel displays (using TFTs), solar photovoltaic cells and modules (in crystalline and thin film vectors), flexible electronics, and energy efficient glass (BIPV). The last three categories fall under EE or the Environment and Energy Division.

Dr. Atre says: "We have the SunFab line for solar/PV. In flexible electronics, as an example, you can have solar cells wrapped around an object." As for energy-efficient glass, you can save on AC costs, etc., by using building integrated photovoltaics.

Core capabilities
Applied's core capabilities include: commercialize sophisticated systems and thin-film engineering, besides a global culture. "Our technological strengths include semiconductors, solar/PV cells and FPDs. We have nanomanufacturing technology as the common theme." Touching on the loss per watt, he says it is currently around $14, which needs to come down to at least $2 or one-fourth.

Applied makes systems used to produce virtually every new microchip in the world, taking care of thermal, etching, inspection, PVD, CVD and CMP. For LCD flat panel display systems, Applied offers a variety of systems, such as PECVD systems, e-beam array testers, PVD systems and color filter sputtering systems.

The processing panels can be up to 2.2x2.5 meters. For solar manufacturing, Applied offers crystalline silicon, flexible PV and thin-film line, or the Applied SunFab lines. For architectural glass and flexible electronics, it offers both glass and Web coating systems.

"We have three key businesses, silicon systems, displays and energy and environmental solutions," said Dr. Atre. These are supported by Applied Global Services.

Applied's goals for 2010 include: Expanded revenue streams, to become a $13-15 billion company; increased operating efficiency, with margins >25 percent, and increased cash flow, about >20 percent of revenue.

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