MELVILLE, USA: Nu Horizons Electronics Corp., a global distributor of advanced technology semiconductor, display, illumination, power, system and telecommunication solutions, announced that Marvell, a leader in integrated silicon solutions, has expanded its distribution agreement with Nu Horizons to the United Kingdom.
Nu Horizons now has full franchised rights for Marvell’s complete product portfolio of switching, transceiver, communications controller, wireless and storage solutions in the UK, Germany, Austria, the US, Canada, Mexico and India.
“Marvell is a leader in the development of storage, communications and consumer silicon solutions,” comments Phil Gee, vice president of sales EMEA at Nu Horizons, “and it's a clear demonstration of their belief in and success of our demand-creation business model that has led to the expansion of our relationship into the UK.
Marvell’s expertise in microprocessor architecture and digital signal processing drives multiple platforms including high volume storage solutions, mobile and wireless, networking, consumer and green products, giving our customers throughout the UK the competitive edge to succeed in today's dynamic market.”
Marvell’s associate vice president of distribution sales, Steve Quan, added: “Marvell components require expert technical support to ensure that our customers are offered the best possible solutions, and Nu Horizons is a recognized global leader with respect to design-in support and resources. Nu Horizons has successfully demonstrated their demand creation capabilities and we expect that Nu Horizons will duplicate the same type of success in the UK.”
Wednesday, April 14, 2010
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