Sunday, January 10, 2010

Virage Logic, Conexant to deliver advanced audio solutions for PCs and laptops

LAS VEGAS, USA: Virage Logic Corp. has announced a joint marketing agreement with Conexant Systems Inc. where Virage Logic will offer its Sonic Focus suite of audio enrichment software on the Conexant codecs sold to PC manufacturers worldwide. Conexant is currently providing audio codecs running Sonic Focus audio software to major PC OEMS worldwide.

This agreement marks another milestone in Virage Logic’s efforts to offer industry leading audio enrichment technologies to the broad base of global chip manufacturers, OEM and ODM customers. Sonic Focus audio IP is part of Virage Logic’s integrated “Sound-to-Silicon” solutions including high performance and low power Processor IP, development tools, codecs and operating systems. By combining Conexant’s audio codecs with the Virage Logic Sonic Focus audio enhancement technologies, OEM customers can deliver a compelling listening experience on a wide range of PC offerings.

“As competition heats up, PC OEMs are turning to audio solutions that allow them to differentiate their products and provide their customers with additional value,” said Jonathan Chien, audio marketing director at Conexant. “The combination of Virage Logic’s Sonic Focus audio enrichment software and our low power, highly integrated HD-Audio Codec meets this need by providing PC OEMs the means of improving the consumer’s audio experience.”

“Building on our proven audio experience and technologies, our latest Sonic Focus IP solutions enable the Conexant codecs to deliver an immersive audio experience for PC OEMs looking to differentiate their next generation of consumer products in the market,” said Michael Franzi, vice president and general manager of the Sonic Focus Audio IP Solutions at Virage Logic. “We are confident that the latest Conexant products combined with our Sonic Focus technology and unique product mastering services deliver on all these aspects for PC customers.”

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