Showing posts with label HDDs. Show all posts
Showing posts with label HDDs. Show all posts

Thursday, August 13, 2009

Storage update: Tracking price weakness in higher capacity drives

USA: Presenting Converge's Market Intelligence Report, August 2009.

3.5" Drives
According to Converge Market Insights, in July's Market Insights, we reported that prices were eroding for the 500 GB capacity. Over the last several weeks, the 750 GB and 1 TB capacities have joined this occurrence, with open market pricing in the low $50 range and low $70 range respectively.

This is in contrast to 750 GB pricing in the $70–$75 range and the 1 TB capacity at $90–$95 only two to three months ago. On the positive side, pricing for the lower-capacity HDDs has remained stable month over month. Overall, demand remains strong for this period of the year.

2.5" Drives
The predictions of growing demand and shrinking supply are beginning to take shape in the 2.5" market. We are tracking significant volume requests for SATA HDDs in the 160 GB to 320 GB range.

Meanwhile, pricing is becoming more volatile day to day. The service space remains active as well, with part number–specific requests for the aforementioned interface and capacity range. We expect this trend to continue for the balance of the quarter.

Similarly, demand for the IDE interface has not weakened. However, activity in this interface appears to be more excess supply and cost savings driven.

Wednesday, July 15, 2009

Nanometrics delivers follow-on Unifire system to leading HDD maker

MILPITAS, USA: Nanometrics Inc. a leading supplier of advanced process control metrology systems used primarily in the manufacturing of semiconductors, solar photovoltaics and high-brightness LEDs, announced the delivery of a Unifire metrology system equipped with the Advanced Film Capability (AFC) option.

The Unifire technology configured with AFC enables the simultaneous, nondestructive measurement of film thickness and step height metrology within the industry’s smallest test areas and targets. This system is a follow-on order currently being qualified to support a leading hard drive manufacturer’s production capacity for advanced magnetic heads.

“We are pleased with the traction of the Unifire product in both the semiconductor and magnetic head manufacturing sectors. Unifire systems are being placed into specific segments that leverage the unique capabilities of the interferometer measurement technology,” commented Michael Darwin, Vice President of the Unifire Product Group at Nanometrics.

“Our customers are deploying the Unifire systems to monitor critical process parameters including device topography, film thickness and step height, many of which can only be observed non-destructively with our proprietary small-spot AFC technology.”

Nanometrics’ Unifire platform has been deployed across front-end manufacturing and advanced packaging processes in applications including lithography, etch, chemical mechanical polishing (CMP) and thin film deposition.

Thursday, August 21, 2008

NAND update: Market likely to recover in H2-09

iSuppli's recently published a report on the current NAND market conditions, which highlighted that Micron had managed to buck the weak NAND market conditions, and was actually closing the gap with Hynix in Q2 2008.

To find out more about the global NAND Flash market scenario, I managed to discuss the health of the NAND market conditions, performance of certain companies, and the possible impact of SSDs on the NAND market, in depth with Nam Hyung Kim, Director & Chief Analyst, Memory, for the market research firm, iSuppli Corp., El Segundo, Calif., USA.

I would also like to thank Jonathan Cassell, Editorial Director and Manager, Public Relations, iSuppli, for helping me out a lot! Without his assistance, this would not have been possible! Many thanks.

Now on to iSuppli and the NAND update. First up, NAND continues to be weak. How much longer, before we can see some sort of recovery?

Nam Hyung Kim says that the NAND market conditions will depend on the suppliers' manufacturing capacity plans and on the global economy. The health of the NAND flash market is largely determined by consumer spending, since more than 85 percent of demand for the memory is generated by consumer-electronics-type products like digital still cameras, mobile handsets and flash storage devices.

"Market conditions won't improve much this quarter. However, iSuppli Corp. does expect NAND prices to stabilize to some degree during the fourth quarter due to a slowdown in certain suppliers' capacity expansion plans. A major recovery is expected in the second half of 2009," he says.

So, what's the reason for Micron to have done better in a weak market scenario?

According to Kim, Micron is doing well based on market share and sales growth—but not in terms of profitability. Micron has been expanding its market share by ramping up production aggressively. The company joined the flash market later than its competitors and is trying to catch up. In the memory world, a supplier needs to have critical scale. Without scale, the company won't be competitive. Thus, Micron is increasing its scale—i.e., its volume—to be more like the size of the top-three suppliers at this moment.

If Micron has been aggressive, why haven't the others? Possibly, the others could have also planned or migrate to 34nm! However, except for Samsung, all of the suppliers are losing money in their NAND businesses now.

"Each supplier has a different product mix and strategy, so being aggressive during tough times is not a suitable approach for certain firms. Others also plan to migrate their process to sub 40 nanometers. However, Micron will be the first one that produces 34nm products this year," adds Kim.

iSuppli has now cut its 2008 NAND annual flash revenue growth forecast from 9 percent to virtually zero. When the slowdown had already been predicted during the end of last year, what was the need to cut predictions?

Kim agrees that this is indeed the second cut this year. "We cut our forecast early this year to 9 percent, which was a dramatic reduction from the more than 20 percent growth forecast previously. I believe, we were the first research firm that cut the market growth dramatically this year, followed by other research firms.

"The NAND flash market is relatively new and has lots of growth potential. However, oversupply issues, along with weak consumer spending, prompted us to cut the growth outlook further this time."

Coming to the subject of solid-state drives, what are the chances of SSDs in helping with a turnaround in the NAND market? Or, are they (SSDs) hyped?

"I should not say SSDs (solid-state drives) are overhyped," adds Kim. "There are lots of issues that the industry must overcome when bringing SSD technology to the real world. Hard disk drives (HDDs) have been used in PCs for more than 30 years, so the movement to SSD technology won't be very rapid."

iSuppli had predicted that SSDs would not impact the market this year or next year. The real prime time for SSD adoption will be in 2010. There are many optimization problems associated with SSDs, which is typical at an early stage in the technology industry. By 2011, iSuppli believes SSDs will be the number one NAND flash market driver in terms of dollar value.

iSuppli also believes that the global NAND flash per-megabit average selling price (ASP) will decline by about 60 percent in 2008, compared to its previous forecast of a 56 percent decline. On quizzing, he says, "As mentioned, the NAND flash market, even in third-quarter, holiday season, won't have a turn around, which brings the ASP down to the 60 percent level."

When NAND is taken out of the equation, how does the semiconductor industry look like? iSuppli believes that the 2009 global semiconductor market growth will be higher than that of this year. The semiconductor market is also cyclical, so it will be impacted by global GDP growth this year.

Finally, how does the research firm forsee Nymonyx (there was an article saying it will conquer NAND Flash)?

According to Kim, Numonyx is still a major NOR flash supplier with limited NAND flash market share. Unlike Intel, Numonyx's focus is on mobile applications. Its joint-venture partner, Hynix, is scaling down its NAND flash production at this time and is focusing on DRAM production.

iSuppli doesn't expect Numonyx to be a formidable competitor in the NAND flash memory market during the near term.